News

Aerielle chooses Ranieri

Published - Monday, 17 November, 2008

Aerielle chooses Ranieri Communications to launch its i2i Stream product into the UK market

Aylesbury, UK, 17 November 2008: Ranieri Communications, the consumer technology public relations specialists with a solid reputation within the national, consumer, lifestyle and IT press, today announced that it has been appointed by Aerielle to launch its i2i Stream wireless audio streaming device into the UK market.

The i2i Stream allows users to stream HD-quality audio wirelessly, to other sources such as stereo systems and headphones. Aerielle has briefed Ranieri Communications on growing i2i Stream’s UK brand reputation by achieving wide scale press coverage in a broad range of media.

Pietro Ranieri, Director, Ranieri Communications, commented: “The i2i Stream is a ‘value-add’ accessory with many avenues for coverage. We will be utilising our wide network of contacts to attack all of these angles and gain huge volumes of press. Alongside the PR campaign, we have also introduced Aerielle to contacts that have helped set up i2i Stream distribution in the UK, so together with the distributors and Aerielle, we look forward to watching the brand grow.”

Art Cohen, CEO, Aerielle, continued: “We chose Ranieri Communications because of its strong reputation within the consumer technology sector. We have been blow away by the success stories of previous brands they have launched and feel very confident they will be able to achieve similar results with i2i Stream. The partnership has already got off to a great start having been put in contact with a UK distributor that we are very happy to be working with.” Back